Profited Guide, When You’re New To The Online Selling
It’s hard isn’t it? Knowing just where to begin when you’re new to the whole online selling game. With so many others already earning money and touting the praises of their methods, where exactly do you begin?
Many “newbies” give up before they’ve really begun. That’s due in part to the unrelenting maze of courses, ebooks, and other assorted sources available as soon as you log in! It’s confusing. Who’s right? Who’s wrong? And who’s in it just to make a quick buck from the inexperienced?
Well, hopefully, this guide will point you in the right direction! After all, that is the purpose of it 🙂
Let’s first discuss why people feel compelled to sell products online. . .
Why To Sell
Everyone wants to make money. That’s a given. And the internet can present some pretty lucrative possibilities. But it can also create a breeding ground for scammers. Sometimes it’s tough to know what a scam is and what isn’t. No one can tell you in all honesty that they haven’t, at some time in their online career, been taken at least once by a hyped up scam. You have to understand that there are some folks who are a constant source of helpful information and those that are hanging out looking for the quick cash. While you can make some easy profits doing business on the internet, you still must be vigilant and careful when buying. The old adage still rings true, especially online: “Let the Buyer Beware”.
Plus, when you sell products online, generally start up costs is much lower than that of a traditional “brick-and-mortar” store. In many cases your monthly costs would be less than going for a night out. So, turning a profit is much, much easier to accomplish.
Earning money online is virtually limitless. Every single day, millions log on in search of something. Whether it be information, or a specific product. Shopping by internet is a time-saver. Collecting information online is a time-saver. Understand that most folks looking for information are prepared to pay for it. This is a fact. And absolutely anything that you can think up can be turned into an informative product. Remember, there are millions of internet visitors all across the world searching for information. The only “limits” involved with selling online are those you set for yourself.
Add to that the fact that with information selling, you can resell the same “packet” of materials over and over again to as many people who want it, and you have an unstoppable income force! However, it’s important to remember that technology is an ever expanding field. So you will have to “change with the times” and be prepared to keep your information up to date. Change is a good thing.
Any “idea” can be cultivated into a product. Does it have to be a great idea? No. But, you do need to make sure that you are offering something that has a value. You can’t just go and copy down some free information, change some of the wording, and then expect to make a profit. It doesn’t work that way. You must put forth effort to get value from what you’re creating. This way, if you value and believe in what you have made, then most likely others will too. Plus, eventually, you’ll get caught and be labeled a “scammer”. And that, my friend, is a reputation you do not want if you want to make your online business a success.
Where To Sell
The first thing you need to do is have a place to sell your products from. It doesn’t matter what you’re selling, but it does matter where you sell it from. Let me explain. When you plan to run an online business, treat it like one! You’ll make much more money this way, believe me. Sure, you’ll have some out of pocket expenses, but that’s part of doing business. I cannot stress enough the importance of having your very own domain name and web site space.
There’s a big difference between a department store and a yard sale. Think of your business as a specialized department store, and give it a place to “stand”. If you try and do every single thing for free, you’re business will suffer for it in the long run. You need complete control over your business. After all, you are the boss and not just the manager. That’s why you need to steer clear of free web hosting sites.
Yeah, they give you your own sub-domain and a limited amount of space, but more importantly, these hosts hinder your earning ability with permanent banner ad placement and file upload limitations. Keeping everything as simple as possible will benefit you in the end and make your job a lot easier. Don’t waste your time or energy. It’s not worth it.
So, do yourself a big favor and pay for good web hosting. Let me add this, many web hosts are steering away from allowing certain files to be hosted on their servers. This includes .zip, .mp3, .exe, and in some cases .pdf files. Not good for an information business. Most of these web hosts who ban these types of files are offering “shared” hosting. Shared hosting is simply multiple web sites that share the same server. While this isn’t a bad system, it still limits what you can do. But, if you are comfortable with that and have found a shared hosting plan that fits your specific needs with a good price, then go for it. But be sure to check their terms of service before you finalize your choice and pay.
Before you set up with a specific web host, you need a domain name. That is an easy enough task. Where you purchase your domain name is just as important as where you purchase your web space hosting. A good company to go with for domain name purchasing is GoDaddy. They’ve been around for a while and they have top notch customer service. Plus, their prices are affordable.
It doesn’t matter where you buy your domain name, just that you buy one.
Now, if you’re just beginning and don’t really have the funds to purchase a domain name and website space, there is another way to begin if you are wishing to sell information products that can be automatically delivered by way of downloading. There is a site that does something quite unique. I know I said earlier that using a sub-domain isn’t a good idea for serious online business. But, using a system like TradeBit is the exception to this.
And the reason is quite simple.
First of all, you can get a free 20 MB account, a sub-domain, web based FTP file uploading, built in shopping cart, your own affiliate program, and integrated PayPal/eBay selling plus automated product delivery. This will cut down your work load substantially. Beyond that,
they have extensive tutorials in both text and flash that help you “learn the ropes” when using their system.
Besides this, you can always use the redirect function when you purchase your domain name and have a small web hosting space. You won’t need a whole bunch of space if you use
TradeBit to host your product files. And they allow you to host all the files that shared hosting companies do not. Such as .mp3, .exe, .zip, images and the like. Understand that any files you host you must have the right to sell them. But if you are a reseller, then this is not a problem.
There is really no good reason why purchasing a domain name and web space should cost you more than $30 realistically. And, if you need more file hosting space, TradeBit offers affordable solutions for this as well that you can upgrade to at any time. All in all, setting up your own online business should cost you no more than $100.
A few more things you will need before you begin are a merchant account, an eBay account if you are interested in selling there, an HTML editor for making changes to pre-designed sales kits or for creating a sales page, and an image editor for creating graphics for your sales pages and products.
There are several different places that you can pick up your own merchant account. PayPal being my top
oice due to the fact that it’s free. Plus, this is the payment system that TradeBit uses although they are working on adding other systems at the time of this writing. Now, for those that cannot get a PayPal account because of restrictions, you can always get a free merchant account from StormPay. It’s basically the same system setup as PayPal. But, you can sign up for a free merchant account on a new system called PayDotCom. They offer PayPal and StormPay integration among others within their system, so it’s a good choice. Again, opening a merchant account with PayDotCom is free.
If you have the money and can afford it, there are other merchant account systems out there too. ClickBank being the first on my list. It will cost around $50 to set this up. But don’t worry, it’s just a one time fee. Also, there is 2CheckOut and they offer a free shopping cart set up service.
Now that you know where you should be selling, it’s time to decide on what to sell.
Who To Sell To
Knowing who you are selling specific products to is just as important, if not more so, than what you are selling them. How exactly can one find out just who their specific customers are? That’s pretty simple. Think about the item you are selling. What is it? Who would be most likely to purchase it? Who would benefit from it? These types of questions can really narrow down your core selling base. And it will help you understand how to advertise your product and get a better response. Understanding your product completely will help you be more successful in the selling process, especially when potential customers have questions that you will need to be able to answer for them.
So, now that you know who you should be selling to, where do you go about finding this select group of individuals? Not too difficult. First off, high traffic sites like eBay for instance, are already comprised of hungry buyers. All they need do is put in a few keywords to search for what they seek and BINGO! There is a nice list provided for them. But be sure that you use as many descriptive words, or keywords, as you can when choosing a listing title for your product.
Say, if you are selling a dvd movie about Dracula. Then you might want to select something like this: Classic Dracula Horror DVD. You get the idea here. People searching for not only a DVD movie, but those searching for the keywords: horror, classic, and Dracula, will also see your listing. Always remember to be honest when you list any product anywhere for sale.
Another great way to find customers that are willing to receive notifications from you about certain products you are selling is by starting up your very own mailing list or newsletter. It’s easy to start one, and doesn’t take too much time to operate. If you decide just to send previous customers special notices when you have new inventory, that’s fine. But be sure that these people want to receive these mailings from you. Otherwise, you’re pretty much SPAMMING in their eyes. They have to agree to this type of action. It doesn’t matter if they bought something from you. All they agreed to receiving at the time of their purchase was the product they paid for. Nothing more. However, if you approach them in a friendly manner and ask them if they would like to receive future notices about your new products, many times they will agree to that if they are satisfied with your performance.
There are other ways to create your own mailing list though. You can create a sign up form on your web site, use a pop up or pop under from your web site, using free Joint Ventures, or offering free products to those that subscribe. Mailing List Profits and List Building
Launch Pad are two great resources to help you get started with that task.
The bottom line is that previous customers can become repeat customers. And that’s what you want!
One last way I’d like to talk about is by getting traffic to your online store or web site. Even if you decide to run a free site, you can still sell products there through the use of banner advertisements, or ad boxes such as those provided by compaines like Google. While you may not generate “instant profits” by using this method, you can begin to make a steady trickle of money over time.
We’re almost to the home stretch! All we need to do now is focus on the ways in which you can begin selling.
How To Sell
There are plenty of creative ways that you can start marketing your products to potential customers. Of course these aren’t all the processes of profit generation, but those listed are some pretty darn good ones. Take some time to read up on each one and try them out. Everyone’s path to success is a different one, and yours will be no exception. Most of the methods listed below are more commonly used for selling information products online, but can be adapted to selling physical products also.
Keep in mind, these methods I’ve outlined for you below are just basic descriptions and there are many different products available that describe each one or a combination of them in lots more detail. Think of this as your “selling dictionary” so that when you begin learning the actual process of selling, you’ll know many of the terms that are discussed ahead of time.
The Traffic Method
Using traffic exchange sites is a great way to begin sending floods of visitors to your online store or web site. If people don’t know about your business, then how do you expect to make any money from it? That’s where these exchanges come in. Although, it’s not without plenty of effort and time that will get those visitors to your site. If you want to participate for free, then expect to spend lots of time looking at other participants web sites to earn credits that go towards getting visitors to your own site.
An alternative is to pay for traffic if this is in your budget. Understand though that just because you pay to get the people visiting your site doesn’t mean that they buy, or even stay longer than 30 seconds. I would suggest that you try the free traffic generation options available to test the waters. There have been many informative ebooks written on the subject with new ones cropping up all the time due to the popularity of this method. A wonderful ebook on this is Auto Hits Machine.
The Affiliate Method
By far, this is the most inexpensive and easiest method to use. Every single day people just like you begin earning money from simply signing up for various affiliate programs. It won’t cost you a thing past a few minutes to begin earning. That is, you need to become an affiliate before you can see any rewards. Most all affiliate programs will give you all the information and tools you need to begin seeing profits. They want you to succeed.
Otherwise, if you fail, they do too and no money is made for either end. A word of caution though, not all affiliate programs are created equal. Or even close! Some actually pay their affiliates and some, well, beat around the bush and it could take up to 3-6 months to see even one dime from them. Be sure that you read all information available on any affiliate program beforehand. Time is an extremely valuable commodity when doing business online, and you can’t afford to waste it on crappy products or programs that bring you zilch results.
The Auction Method
Another popular method for newbies and experienced sellers alike. Explosive sites like eBay have millions of visitors per day, so it’s easy to see why this is such a popular choice for selling products online. It can be incredibly easy to list an item for sale and make quick cash when needed with the use of online auctions. However, you must choose your prices, products, and descriptions very carefully to make good profits. This takes time of course to learn the best ways, but it can be well worth it so long as your earnings stay in the “black”, or positive numbers.
To sell through an auction site all you need is an account through the site itself, which is normally free,
a product, and a payment processor such as PayPal to get your money as fast as possible. And, most big auction sites like eBay offer plenty of useful information along with step-by-step instructions to get you up and “auctioning” quick as a flash.
The “FireSale” Method
I’m sure you have seen this or at least heard of it before. This is when a company or organization has a massive sale at an extremely discounted price to move their merchandise.
Firesales have gained in popularity because of the sheer amount of profits being pulled in from them. It’s not unreal to hear people say that they earned thousands of dollars in just 3 days. That’s the power of the Firesale. A good Firesale will offer top quality products for an insanely low price, with the price going up by any given percentage or dollar amount throughout the length of the sale. It builds like a fire! Until it’s all over and it has
burned out, or run it’s course.
There are some marketers that sell products online who dismiss these types of sales and never get involved in them. I feel they are doing themselves a great disservice this way. If you can get some great products for an unheard of price, why not? There are specific tools you need to run such a sale, and speaking from experience I have to say that John Delavera has one of the best called JV Manager. It’s pricy, but worth every single penny. Of course there are others, but my money is on John all the way.
In addition, you’ll need to have your own domain and web space that allows you to upload and access .cgi and, or .php files since many of these types of Firesale programs run on this scripting.
The Membership Method
Creating your own membership site is a very profitable business. It also creates a stable flow of monthly income on a regular basis. That’s what makes this method a great one.
Consider this, you could utilize a content management system such as PostNuke or Mambo and run the whole thing just from it. If you’re more inclined to offer a place that is specifically for downloading products like those of the information or ebook nature, then a file hosting system like TradeBit may be the way for you to go. Or, you could even run a membership website from your very own web space with a script such as Membership Millionaire.
It’s not a very difficult method to use, but it is quite time consuming. And there is a lot of stiff competition with this type of site because it is such a successful method. So, you have to think of a way to put a unique spin on whatever it is you are offering. For instance, you could give your members original content, private forums to build a helpful community, video tutorials, etc. This will bump up the value of your membership site over that of your competition. Usually, this method doesn’t do that well on auction sites since many of those searching through there are looking for the lowest price they can find.
The Viral Method
Ever heard the saying, “You don’t get something for nothing.”? Well, this method power-blasts that into dust! Just what is a “viral” product? Think of it as a nasty bug. And this little bug carries itself everywhere until it creates a full blown virus. That’s what this method is all about.
You create your own unique product on whatever topic you decide on, add lots of good information and affiliate links inside it, and then give it away. Yes. I said give it away. Everyone likes getting something for free. What makes this method even better than just giving great information away is the fact that you create a product that is chock full of back-end affiliate links for those that receive it from you to change those back-end links so they can profit by giving it away.
So how the heck are you suppose to profit after the downloaders have changed all those links? That’s easy! By adding your own advertisements that cannot be changed with your affiliate or direct purchase links throughout it! You could put one or two on every single page or before every chapter of your informative product. Even though all the other back-end affiliate links can be changed, those ads cannot. So you’ll still generate profits or mailing list sign ups even though you’re giving this specific product away.
Things To Avoid
When starting up any business, there are certain pitfalls you need to steer clear of. That’s what this section is all about. So that you can arm yourself with the knowledge of techniques that will lead you down the path to failure. Whether that is time or money losses. Both are important!
I must add here that these things to avoid are things that I have tried myself and haven’t brought me any positive results from using them. So you should be cautious before you attempt any of these listed here.
Email Address Buying
I’m sure that you’ve seen these companies before. Some work, some don’t. A majority of them don’t. And, unless you can be sure that these email addresses they are giving you are truly double opt in(this is the process of saying “Sure! Send me information” digitally through a doubled process to be certain that those individuals in fact do want the information that’s being sent to their email addresses), and not harvested emails(emails that are randomly collected from around the internet with no idea they are being put on lists), it’s like taking a shot in the dark.
Anyone can tell a lie. But it takes a great person to tell the truth. Sad to say, there’s not a whole lot of those kinds of people doing business on the internet. But, there are still some folks out there you can trust by building a long relationship with them.
I’ll tell you this much, the best way to build your mailing list is to do this on your own. This way, you are 100% sure that the email addresses you have and the people behind them really want what you are sending out to them. I would recommend that you think twice, and then think again before purchasing any email addresses from anyone. Especially if the price is cheap.
In a word, NO! Safelists are comprised of others trying to sell their products to each other. It doesn’t work. Most of the time, if not all the time, your email ad will go unnoticed and deleted on site. Sure, safelists can be joined for free, but remember, you get what you pay for.
So, if you’re paying nothing, expect the same in return. I have personally paid for safelist memberships and have seen an absolute lack of profit return from mailing to them. And the same is true for free safelists. It’s a process that’s been around for a while, but it simply doesn’t work and you’d do well to invest your time in a worthy joint venture give-away instead. At least you’d get something out of it!
Okay, this one is pretty simple and can be summed up with just one sentence. SPAM is against the law in the U.S. If you’re caught doing it, and you will most likely get caught, you will be fined and could have your computer equipment confiscated. There’s no reason to SPAM people. It’s annoying and doesn’t do a thing for you except ruin your reputation.
These are a collection of “get rich quick schemes”. They are lurking in every corner of the internet. Don’t participate in them. Money rotator programs don’t work. Pyramid schemes don’t work. And the list could go on and on. These are serious time-wasters and will not make you rich. They’re crap. Plain and simple. The only real people benefiting from these types of programs are the ones who created the darn things! Think about it. You find this program that sounds pretty good. It only costs you a total of $5.00 to get in. Your member name is put on a list and randomly displayed to get paid for every new member that signs up. But, you only make $2.00. The program creator/operator makes the other $3.00.
And they get paid every single time a new member signs up. You however are put in a pot of countless thousands whos member names get randomly rotated. The owner is
sure to get paid, you aren’t. Plus, you have to get out there and start recruiting others not even sure that you’ll get paid by doing so. See what I’m saying here? It’s only quick money for those running the program. Not you.
The “Failure” Factor
This is one of the greatest success crushers there is. And it’s all caused by negative thinking and giving up! If you don’t have a big following of personal supporters like family and friends, don’t worry about it! You won’t get anywhere positive if you let the negative comments inside your head. You’ve got to put those things on the back burner to be successful at selling products online. To heck with the nay-Sayers. Are they feeding your family? Are they paying your bills? No. YOU ARE!
Every single person has the mental capacity within themselves to be a success at anything they do in life. That includes you. So what if Aunt Sally thinks you’re nuts for trying to make money online. Who cares if your brother or sister can’t get a grasp on what you’re trying to accomplish. What matters is what your goals are and what you believe you can do.
A wonderful saying to remember is: “If you can believe it, you can achieve it!” You can do this. It’s not brain surgery.
And if your first idea is a total flop, so what?! Get back on that horse and try again. This is where many give up. Not everything you do will be the best course of action. But you will gain the necessary experience through failure so that you can succeed the next time. But you have to give “next time” a chance. Remember, “If at first you don’t succeed, try, and try again!” If you give yourself enough time to learn and grow your internal knowledge base, you will succeed.
“Too Good To Be True” Products or Sellers
And finally, always remember, if it seems too good to be true, it probably is. Now, not everything will be a “too good to be true” product or service. There are some people and companies out there that have terrific services and products at unbeatable prices.
Never judge a book by its cover. Read all the details. Make certain you understand everything in a merchant’s terms. If you don’t, ASK QUESTIONS! Any reliable merchant should be able, and willing, to answer them. If you do ask, and don’t hear one single word back, or it takes them an unexplainable amount of time to provide you with the answers you seek, pass that offer over and move on to the next one.
In conclusion, selling products online can be an exciting and profitable business. But you have to be very careful with everything you do. Every transaction you make. Every friendship you strike up. Use your common sense. It will carry you far in your quest for internet riches.
My hope for you is that you have come away from this guide and learned more. What you do now with this knowledge is completely up to you. I wish you all the very best life and the internet has to offer, and please, if you need help, use the contact link provided within this product to speak with me.
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