When I think about business, I often think about how far we have come in the past couple of years. Even just four to five years ago, no one in business would have been able to predict how quickly the industry has evolved. Outsourcing companies are a great example. Once upon a time, no one outsourced any task unless it was completely necessary. Now outsourcing companies are here to stay and may never die. What? Don’t believe me? Here are a few reasons that might change your mind.
The first rule of business is saving money. When you get the handbook on the first day of business school, it is on the first page. If you don’t cut costs, you are unlikely to make money and expand. For the first couple of years, making a profit is difficult because you are just starting. Clients and customers don’t know whether they can trust you, so they hardly ever turn up in droves to splash the cash. Outsourcing firms are experts in saving money. That is the main reason people use them, and if that doesn’t change they will be a fixture for many years.
Apart from money, we are always looking to save time. You know as well as I do that there are not enough hours in the working day. I cannot tell you how often I have gone home and worked until late at night. And I do that because I waste time on tasks that do not concern me or could be better controlled by other sources. There is nothing wrong with admitting that some tasks are not worth your time but are worth other people’s time. In fact, outsourcing companies succeed because of that mentality and will continue to succeed. Menial tasks will always be a part of our business.
What happens when you save time and money? You increase your business’ efficiency. For example, delegating tasks elsewhere frees your internal employees for other, more important roles. Then, the man hours and money you save can be put back into your company. As a result, your company becomes smoother and more efficient. A little efficiency goes a long way and makes a big difference. There are companies out there that compete with competitors just because they are well-organised. Efficiency is the great equaliser and outsourcers can make it happen.
Social media is on the same trajectory as outsourcing companies. In fact, I challenge you to think of a resource that has grown as quickly as social media. The knock-on effect is the importance of social media in business. Without a social media strategy, you cannot converse with your customer base and exploit free advertising. But, it is an art and not every company are good enough to make it work. Businesses don’t want to lose out; there will always be outsourcers who specialize in social media for small business in particularly.
To put it simply, outsourcing is too important a tool at the minute to die out and be replaced. And, there are no signs they will release their grip on the industry anytime soon.